The Most RFIDest Place On Earth?

by Woody Myers 24. August 2009 06:51

For over half a century, the Walt Disney Company has used cutting-edge technology to create the best theme park experience possible.  Some recent rumors suggest RFID is at the center of current upgradesThe Disney Blog speculates that with the help of an RFID tag on a guest (or in their ticket), their Disney experience could be made even more unique.

In its most basic form it would be Winnie the Pooh saying your name in the attraction. But the technology allows Disney to do some really amazing things too. Fast Pass? A thing of the past. Via RFID Disney now knows exactly when you entered the queue, how many people are in the queue, and how fast the attraction is loading. Care to register your preferences? Disney can know if enough people who prefer a certain type of entertainment are in an area and dispatch that band to play. This just scratches the surface too.

RFID is currently being used at Disney parks to help you cut back on all the clutter you have to bring with you and be able to find everyone you came in with:

The versatility of RFID allows the guest experience to be significantly enhanced, providing an all-in-one solution. The cashless payment solution can be linked to the ticketless RFID device, along with hotel room access, lockers, guest demographics, and even a guest’s personal preferences.

RFID is also being employed at many locations for guest tracking and child locating. Using an external interface, parents, children, and groups can locate the members of their party via kiosks or handheld devices.
And parkgoers overseas won’t miss out on the chance to use technology to improve their experience.  Disneyland Paris is planning on opening a portal of mobile information quickly and easily accessible with a mobile device.  By scanning a two-dimensional smart bar code, the parkgoer can get “up-to-date information in real-time throughout the visit for show times, special restaurant and gift shops offers, and more.”  To learn how RFID and barcode solutions can bring some magic to your business, contact RACO Industries at 1-800-446-1991 or visit us at www.racoindustries.com.



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applications | rfid

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RACO Industries

RACO is a value added reseller of barcode scanners, barcode printers, RFID, data collection equipment and wireless technology. www.racoindustries.com